Bell Biv Devoe

Ricky Bell, Michael Bivins and Ronnie DeVoe helped redefine popular music by pioneering the new jack swing movement, blending R&B harmonies, hip-hop beats and pop melodies into a groundbreaking sound that changed the '90s landscape. Their quadruple-platinum debut, Poison, became a cultural phenomenon, producing timeless hits including Poison, Do Me! and B.B.D. (I Thought It Was Me)?. More than three decades later, Bell Biv DeVoe remain one of the most iconic and in-demand groups in music, continuing to headline arenas and major tours, performing with Boston Pops Fireworks Spectacular on the Fourth of July, an appearance in the Macy's Thanksgiving Day Parade, and winning an Emmy Award for their documentary Bell Biv DeVoe @ Fenway. Their influence on popular music and ability to captivate audiences across generations continues to make Bell Biv DeVoe one of the most celebrated acts in R&B and hip-hop today.